Our CEO Chloe started her jewellery career in 2014 working at a local fine jewellers. Here she fell in love with diamonds ( can you blame her ) and instantly quit her further education to instead study fine metals and gemology alongside working full time selling and curating customers jewellery dreams.

After passing all her exams, being in charge of buying finished stock/loose stones as well as working with the local artisans to hand make bespoke jewellery for her clients, Chloe decided to move to the other side of the industry and instead work for the wholesalers that sold to the shops.